Engines use your domain name as a factor in the Search Engine Results Page (SERP). Now there is a lot of debate here, some think that branding for the viewers is more important than having a keyword in the URL, its google.com not searchengine.com! But, if you can combine both, then great! Notice my domain is www.compassdesigns.net. This will get me a little boost if someone searches for “web design”, but still retains some branding.
You can’t easily change your domain after you have made your site, so this is why we are thinking about SEO before we have even started on the site design. If we can use a keyword in the domain, go for it.
1. Ask yourself who will visit your site, why, and what will you get out of
it.
2. Research your keywords.
3. Pay for Wordtracker if traffic is critical
4. Domain name; branding or keyword?
No comments:
Post a Comment